m-ti - Wireless CRM and SFA - Customer Relationship Management and Sales Force Automation

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1- Day Course - Wireless CRM(Customer Relationship Management) and SFA(Sales Force Automation)

MTI is offering a unique one-day training session for Non Technical Sales Staff. The intent is to train them on the key technical and business aspects of using Wireless and Mobile systems.

Who should attend: This course is designed for Sales Profesionals who want to know about how these new wireless technologies can benefit them. For Sales and Field Force staff who want to understand why they should use wireless CRM/SFA. For Sales Vendors staff from Wireless carriers and wireless software providers who offer these solutions.

Price:	Only $350 plus GST
Duration:	1 day, 8:30 a.m. to 4:30 p.m.(Lunch included)
Prerequisites:	A curious mind
Location:	1 Eva Road, suite 100 by West Mall, north of Bloor St. Click here to get a map. Parking at the building $ 3.50 full date fee.

The Purpose of the course is to achieve the following:
- Introduce the concept of Wireless Technology to Sales People who are interested in SFA and CRM for Mobile Workers
- Allow Salespeople to understand the difference between current technologies and Wireless based systems
-Outline the benefits and risks in building and using a Mobile and Wireless based system for Field Force Work
-Summarize the main areas in which this technology is being used to increase Field Force effectiveness

A Summary of the Modules that will be covered:

Overview of Wireless and Mobile Technologies
	Introduction to the Key Wireless and Mobile Concepts in Business
	Introduction to Key application areas in Wireless
	Making an ROI from Wireless and Mobile
	Defining SFA and CRM
	Different CRM systems that exist
	Who are the main users of the CRM system
	What are the main functionalities that Field Forces need from CRM and SFA
	What are the main components of a good CRM or SFA system
	Architecture of CRM and SFA
	How to Connect and steps in synchronizing data
	How to read Portal information
	Why your client will like it
	Issues in using CRM and SFA for the Field Forces
	Security and Management concerns in CRM/SFA
	Managing the transition to CRM/SFA
	Return on Investment and how to measure it

What you get:
An experienced instructor; up to date information on important topics; and materials covering the key topics, as well as lunch.

To register please print the attached registration form, fill it out, sign and send it by fax to 416-622-4130. We will fax to you the Invoice. Payment is due in full one week prior the course date. You can mail the cheque payment to:

   MTI/ CRM-Trilogix
    # 302 - 1 Eva Road
   Toronto, On, M9C 4Z5

If you have any questions don�t hesitate to
contact Anthony at 416-259-3343 x 26 or acornacchia@m-ti.com

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